Skip to main content
The Event Hustlers

The Event Hustlers

By The Event Hustlers

Join me, Liz King Caruso - the CEO of Liz King Events and techsytalk - as I interview thought leaders from all corners of the events industry on my quest to constantly evolve. Learning from my colleagues has been invaluable for my career and now I get to share this journey with all of you! With topics ranging from technology to ethics to engagement, we talk about it all!
Available on
Apple Podcasts Logo
Castbox Logo
Google Podcasts Logo
Overcast Logo
Pocket Casts Logo
RadioPublic Logo
Spotify Logo
Currently playing episode

Episode 55: Community Building Tips with Krysta Eigelberger

The Event HustlersAug 05, 2022

00:00
27:46
Episode 71: LIVE from techsytalk GLOBAL: Blended Events Lets Get Serious About What Works & What Doesn't with Dahlia El Gazzar, Dahlia+

Episode 71: LIVE from techsytalk GLOBAL: Blended Events Lets Get Serious About What Works & What Doesn't with Dahlia El Gazzar, Dahlia+

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202232:59
Episode 70: LIVE from techsytalk GLOBAL: Change the Game, Break the Rules & Create an Unforgettable Experience w Jesse Cole, Savannah Bananas

Episode 70: LIVE from techsytalk GLOBAL: Change the Game, Break the Rules & Create an Unforgettable Experience w Jesse Cole, Savannah Bananas

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202201:05:16
Episode 69: LIVE from techsytalk GLOBAL: Events 3 0 The New Event Model for Growth and Monetization with Mary Ann Pierce, MAP Digital

Episode 69: LIVE from techsytalk GLOBAL: Events 3 0 The New Event Model for Growth and Monetization with Mary Ann Pierce, MAP Digital

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202221:21
Episode 68: LIVE from techsytalk GLOBAL: Curating Authentic Spaces of Diversity with Erika Speed, Forbes

Episode 68: LIVE from techsytalk GLOBAL: Curating Authentic Spaces of Diversity with Erika Speed, Forbes

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202215:23
Episode 67: LIVE from techsytalk GLOBAL: A Few of My Favorite Things with Liz King Caruso, techsytalk

Episode 67: LIVE from techsytalk GLOBAL: A Few of My Favorite Things with Liz King Caruso, techsytalk

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202218:02
Episode 66: LIVE techystalk GLOBAL: Psychological Safety 10 Quick Tips to Make Your Attendees Feel Comfortable with John Chen

Episode 66: LIVE techystalk GLOBAL: Psychological Safety 10 Quick Tips to Make Your Attendees Feel Comfortable with John Chen

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202225:10
Episode 65: LIVE from techsytalk GLOBAL: What’s Your Intention? with Tahira Endean, IMEX

Episode 65: LIVE from techsytalk GLOBAL: What’s Your Intention? with Tahira Endean, IMEX

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202222:34
Episode 64: LIVE from techsytalk GLOBAL: techsytalk GLOBAL Session: Wheel of Belonging with Naomi Clare, Storycraft Labs

Episode 64: LIVE from techsytalk GLOBAL: techsytalk GLOBAL Session: Wheel of Belonging with Naomi Clare, Storycraft Labs

This is a recorded session from our techsytalk GLOBAL annual conference.

Dec 12, 202220:49
Episode 63: LIVE from techsytalk GLOBAL: The Neu Project – Why Embracing Neurodiversity Will Enable a Better Experience for All Audiences with Megan Henshall, Google

Episode 63: LIVE from techsytalk GLOBAL: The Neu Project – Why Embracing Neurodiversity Will Enable a Better Experience for All Audiences with Megan Henshall, Google

Neurodiversity is such an important topic that we're excited to address at this year's event.

Nov 14, 202217:57
Episode 62: LIVE from techsytalk GLOBAL: What we learned about Building Belonging from our work with Google Xi with Naomi Clare, Storycraft Labs

Episode 62: LIVE from techsytalk GLOBAL: What we learned about Building Belonging from our work with Google Xi with Naomi Clare, Storycraft Labs

In 2022 Storycraft Lab has been working with Google’s Xi (Experience Institute) to explore evolving audience needs, and how we might design experiences that respond to those needs.

In this chat Naomi, Katy and Maya will share the Wheel of Belonging, a framework used to gather community input through conversation – and share the emerging insights about how we can Build Belonging at the Experiences we create.

Nov 14, 202213:21
Episode 61: LIVE from techsytalk GLOBAL: Unforgettable: The Art & Science of Creating Memorable Experiences with Phil Mershon, Social Media Examiner

Episode 61: LIVE from techsytalk GLOBAL: Unforgettable: The Art & Science of Creating Memorable Experiences with Phil Mershon, Social Media Examiner

Phil Mershon shares insights from his new book with the same title, on how to create memorable experiences for our event attendees. 

Nov 14, 202234:25
Episode 60: LIVE from techsytalk GLOBAL: Welcome to the Future - the New Event Strategy for Success with Liz King Caruso, techsytalk

Episode 60: LIVE from techsytalk GLOBAL: Welcome to the Future - the New Event Strategy for Success with Liz King Caruso, techsytalk

Join Liz King Caruso as we talk about how we planned techsytalk GLOBAL this year, and why we made some of the decisions we did.

Nov 14, 202212:48
Episode 59: LIVE from techsytalk GLOBAL: The Power of Connecting with Attendees with Ramon Ray, Zone of Genius

Episode 59: LIVE from techsytalk GLOBAL: The Power of Connecting with Attendees with Ramon Ray, Zone of Genius

LIVE from our techsytalk GLOBAL conference, this session is on the Power of Connecting with Attendees by Ramon Ray!

Nov 14, 202214:05
Episode 58: Pandemic Positives: Rethinking the Member/Sponsor Relationships for Associations with Ann Hollins from Events Outlined

Episode 58: Pandemic Positives: Rethinking the Member/Sponsor Relationships for Associations with Ann Hollins from Events Outlined

While the pandemic had many troubles for our industry, Ann chooses to look at the bright side - and think about how we can use this opportunity to rethink how to provide value to both sponsors and members. We talk about her work in this niche, and also how Ann has helped the techsytalk team produce several events after connecting post-pandemic!

Sep 22, 202231:15
Episode 57: Mastering Zoom for Business and Association Events with Sheila Fox from Event In Site

Episode 57: Mastering Zoom for Business and Association Events with Sheila Fox from Event In Site

Sheila Fox jumped into Zoom full-throttle during the pandemic and has mastered using the platform for clients & even her daughters' school! In this chat, we discuss some of the best tips for event planners, and some of the biggest mistakes they make!

Sep 15, 202235:24
Episode 56: Iron Sharpening Iron: Why Collaborating with Competitors Makes Us Better with Jennifer Clark from Emerge Events

Episode 56: Iron Sharpening Iron: Why Collaborating with Competitors Makes Us Better with Jennifer Clark from Emerge Events

The pandemic powered many global event partnerships in a way that has made our industry better. In this episode, we chat with Jennifer Clark to learn more about how she's been helping the techsytalk team do things we couldn't do on our own, and how she's helping and learning from event planners all over the world! While many people say you shouldn't collaborate with your competitors, Jennifer knows it's the way to true success!

Sep 08, 202234:41
Episode 55: Community Building Tips with Krysta Eigelberger

Episode 55: Community Building Tips with Krysta Eigelberger

In another dive into the brains of the techsytalk team, we're chatting with Krysta Eigelberger who works with us to build the techsytalk Collaborative - our for planner, by planner community. In this episode, we'll talk about engagement, marketing, building and nurturing your email list and so much more!

Aug 05, 202227:46
Episode 54: Creating Meaningful Event Experiences with Phil Mershon, Director of Experiences at Social Media Examiner

Episode 54: Creating Meaningful Event Experiences with Phil Mershon, Director of Experiences at Social Media Examiner

In this special episode, we'll chat with Phil Mershon about some of the most memorable event experiences he's ever had, and how he strives to replicate the right environment for those transformational moments at his events. And, if you listen all the way to the end, you'll get to hear a very special surprise from Phil!

Jul 29, 202236:26
Episode 53: A Macro Perspective On Event Industry Challenges From Miguel Neves Of Skift Meetings

Episode 53: A Macro Perspective On Event Industry Challenges From Miguel Neves Of Skift Meetings

From his seat as Editor-In-Chief at Skift Meetings, Miguel joins us to talk about some of the most pressing issues facing the events industry right now. From smaller in-person audiences to massive layoffs, we cover some of the challenges looming over our industry and some ideas on how we can combat them.

Jul 22, 202228:60
techsy Bytes: Liz riffs on Giving Attendee Lists to Sponsors

techsy Bytes: Liz riffs on Giving Attendee Lists to Sponsors

ENOUGH with the attendee list sharing! In this short episode, Liz talks through why sharing your attendee list with sponsors has to stop. How can we help our sponsors be more creative in their approach to a winning partnership? We'd also LOVE to hear what you think!

Jul 15, 202205:19
Episode 52: Be Clear to Be Kind: How Professional Copywriters Can Take Your Events to the Next Level with Christy Wolff of ChristyCopywriting.com

Episode 52: Be Clear to Be Kind: How Professional Copywriters Can Take Your Events to the Next Level with Christy Wolff of ChristyCopywriting.com

In this episode, we go behind the scenes of the techsytalk team and chat with Christy Wolff, owner of Christy Copywriting to talk about why professional event planners need to consider professional copywriting for their businesses and events. We'll chat with Christy about some recent techsytalk projects she's done and lessons Liz can learn (and you might need to learn too!) to better communicate our value and benefits.

Jul 08, 202233:27
Episode 51: Engaging Virtual Events with John Chen

Episode 51: Engaging Virtual Events with John Chen

Can virtual events actually be engaging? What about the power of virtual to be BETTER than in-person? While John and I agree in-person is super important and a luxury experience, we love chatting about all things virtual in this catch-up!

Jul 01, 202226:22
Episode 50: Come, Create, Share: The Touchstones of Event Experience with David Title at Bravo Media

Episode 50: Come, Create, Share: The Touchstones of Event Experience with David Title at Bravo Media

We're tapping into the creative mind of David Title, Partner at Bravo Media, about event experience in 2022 (and not just "engagement"). We're chatting about projection mapping, strategic content, the importance of data and thoughts on a better hybrid event experience.

Jun 23, 202228:28
Episode 49: NFTs for Events: A Primer with Jessica Finger from MadeWithMason.com

Episode 49: NFTs for Events: A Primer with Jessica Finger from MadeWithMason.com

In our first audio-only episode, we chat with Jessica Finger from MadeWithMason.com about NFTs - what the heck are they, why do they matter for the events industry and where is all of this going? Jessica also gives a great overview of Web2 vs. Web3. This is a can't-miss episode!

Jun 16, 202226:31
Episode 48: Easy Gifting for Event Engagement with Cassy Aite from Hoppier

Episode 48: Easy Gifting for Event Engagement with Cassy Aite from Hoppier

Whether it's lunch at a virtual event or a gift to make a special connection with an attendee, we're talking about creative gifting ideas in this episode. Hoppier is a leader in virtual credit cards and we'll be talking about all the ways you can use gifting at your next in-person, virtual or hybrid event to engage your attendees!

Apr 05, 202229:02
Episode 47: How Associations Can GROW in 2022 with KiKi L'Italien

Episode 47: How Associations Can GROW in 2022 with KiKi L'Italien

After that past 2 years, Associations are under more pressure than ever to stay afloat and GROW - and there are lots of things they can be doing. In this discussion, we'll talk to Association Expert - KiKi L'Italien - about what she thinks Associations need to know, what they're missing and how she sees the future unfolding!

Mar 08, 202238:50
Episode 46: Setting Up Your Live Studio for Success in 2022 with Carrie Ferenac of CNTV

Episode 46: Setting Up Your Live Studio for Success in 2022 with Carrie Ferenac of CNTV

The event industry is all talking about upleveling the production quality of our virtual and hybrid events, but a lot of planners are not sure where to start. In this episode, we'll chat with Carrie Ferenac from CNTV about what we need to know, what mistakes we're making and, of course, we'll have a chance to geek out about all the latest tech. Join us!

Feb 15, 202232:08
Episode 45: Start NOW: Building The Life of Your Dreams with Dan Ram, International MC

Episode 45: Start NOW: Building The Life of Your Dreams with Dan Ram, International MC

As we wrap up our season for this year, we're excited to interview Dan Ram - international MC - who has designed a business that works for him (and not the other way around!) and pivoted through challenge after challenge. In this episode, we'll talk about how he did it and how YOU can take control of your future and build the life you love.

Nov 03, 202131:50
Episode 44: The Changing Landscape of Meetings with Joe Schwinger, CEO of MeetingPlay

Episode 44: The Changing Landscape of Meetings with Joe Schwinger, CEO of MeetingPlay

There is no question that the meetings landscape is changing rapidly, but what does that mean for the future of meetings? How has the event space changed in the last 1-2 years and how will it continue to change? What role will event tech will have in the future? I'm this episode we will chat with Joe from MeetingPlay about all this and more!

Oct 27, 202131:24
Episode 43: Dissecting Virtual Events with Michael Michalowski

Episode 43: Dissecting Virtual Events with Michael Michalowski

As we get deeper into the world of virtual events, we're starting to learn best practices and places on the road to watch out for. In this session, we'll chat with Michael Michalowski about the work they've been doing with The Digital Events Report & Spark of Change event in the virtual event space to glean insights.

Oct 07, 202132:30
Episode 42: Elevating Emotions at Your Next Virtual Event with Michael Buckley from Cadence

Episode 42: Elevating Emotions at Your Next Virtual Event with Michael Buckley from Cadence

Virtual events have been the big thing in the last 18+ months, but so many people talk about how they're so different from in-person. They seem cold - distant - different. How can we bring emotions back into the events we're hosting virtually, and even in-person where guests are wearing masks and socially distancing? In this episode we'll talk to Michael Buckley, CEO of Cadence, about how he's thinking about this topic and what advice he has for planners.

Sep 15, 202133:06
Episode 41: Learning from Virtual Companies - Pedro Góes, CEO of InEvent

Episode 41: Learning from Virtual Companies - Pedro Góes, CEO of InEvent

If you're looking to glean best practices on virtual events, look no further than some of the busiest virtual platforms. In this episode, we'll chat with Pedro Góes, CEO of InEvent, to see what they've been learning after working on thousands of events with all types of attendees. We'll talk best practices, horror stories and lessons learned for planners!

Sep 08, 202130:57
Episode 40: Legal Issues Returning to In-Person Events with Steve Adelman from Adelman Law Group

Episode 40: Legal Issues Returning to In-Person Events with Steve Adelman from Adelman Law Group

I am excited to learn more about the risk management and legal issues event professionals face as we return to the world of in-person events as we talk this week to Steve Adelman, Attorney with Adelman Law group. Steve has spent years of his career considering risk issues with venue safety and security and is a very trusted resource as we look to Covid compliance as well.

Aug 19, 202148:12
Episode: 39: Career Catch Up with Dana Freker Doody from JUNO

Episode: 39: Career Catch Up with Dana Freker Doody from JUNO

Dana has been a huge asset to the events industry throughout her career and, in this episode, we'll catch up with her at her latest venture with JUNO, talk about the future of tradeshows, year-round communities, her outlook on the future of the events industry and so much more!

Aug 12, 202134:00
Episode 38: Reinventing LIVE with Marco Giberti from Vesuvio Ventures

Episode 38: Reinventing LIVE with Marco Giberti from Vesuvio Ventures

Marco is Founder and CEO of Vesuvio Ventures - providing early stage entrepreneurs access to coaching, partnerships, advisory and capital and the Author of Reinventing LIVE. In this episode, I'm thrilled to tap into Marco's 30+ years of experience and see his take on the bright future of the events industry given all that has happened in the past 18 months. It's a hot time for mergers and acquisitions. Large companies like Google and Amazon are getting involved in events. Human behavior is changing. What does all of this mean and what do planners need to know? We'll learn it all in this jam-packed episode!

Jul 14, 202130:59
Episode 37: Industry Profile: Chris Gasbarro from Ember

Episode 37: Industry Profile: Chris Gasbarro from Ember

Chris and his team at Ember design and produce virtual and in-person events for companies like Saucony, Titleist, FootJoy, Wolverine Worldwide, NAMIC, and Hanover Insurance – to name a few. In this episode, I'm excited to chat with him about his career, his experience over the last 18 months in the events industry and their experience in the virtual broadcast world and tech side of events.

Jul 14, 202129:24
Episdoe 36: The Power (and Responsibility) that Comes with Loads of Event Data with Ian Webb from Eventsforce

Episdoe 36: The Power (and Responsibility) that Comes with Loads of Event Data with Ian Webb from Eventsforce

Data, Data, and more Data! One of the huge benefits of virtual events is the large data set that we get access to - it gives us greater insight to attendee, sponsor and other stakeholder behavior. But what are we doing with all of this and how does it impact what our stakeholders expect for in-person and hybrid events. In this episode, we're chatting with Ian Webb from Eventsforce about data and so much more - we'll talk about his perspective on this changing landscape!

Jul 14, 202130:20
Episode 35: Speakeasy Virtual Networking with Joanna Pineda from Bespeake

Episode 35: Speakeasy Virtual Networking with Joanna Pineda from Bespeake

Helping your attendees meaningfully connect with each other is on every planner's mind, but what does that look like? There are so many options and Bespeake is at the forefront of giving your attendees a range of options. In this episode, we'll talk to Joanna about how they're seeing the future of virtual networking, how various formats work for different audiences and where they see Bespeake fitting in a unique posiiton in this landscape.

Jul 01, 202133:01
Episode 34: Achieiving 365 Community with Your Event Brand with Josh Hotsenpiller from JUNO

Episode 34: Achieiving 365 Community with Your Event Brand with Josh Hotsenpiller from JUNO

We want to engage our attendees year-round, but the changes that we saw in 2020 have made that even more possible! In this episode, we'll talk to Josh from JUNO - a platform that's set out to really engage your attendees during AND between events to create more engagmeent and connection to your brand!

Jun 18, 202129:40
Episode 33: Upleveling Virtual Event Production with Ryan Byrne from Buzzcast

Episode 33: Upleveling Virtual Event Production with Ryan Byrne from Buzzcast

The big discussion in 2021 has been about upleveling our virtual event production. To better engage our attendees and monetize virtual, higher quality is a must and Buzzcast is making it easy. Not only is their platform super high-quality, but they also provide services to help you produce and syndicate your streams to a large, global audience.

May 26, 202130:22
Episode 32: Industry Catch Up with Dahlia El Gazzar from Dahlia+

Episode 32: Industry Catch Up with Dahlia El Gazzar from Dahlia+

It is always an honor to chat with Dahlia so in this episode, we're going to catch up and talk about all the great ideas and innovations filling her brain! We'll chat about engagement, future of the industry and take all your questions as well!

May 19, 202133:02
Episode 31: Smart Production Pivots with Jordan Goodfellow from GigStream

Episode 31: Smart Production Pivots with Jordan Goodfellow from GigStream

Jordan Goodfellow didn't just sit back and let the pandemic change his business. He took his 10+ years of production experience and brought it to his customers in a way that he knew would be beneficial, launching GigStream, a streaming platform that comes with the production services his clients already knew and trusted. It was a genius move and we're excited to talk to him about this journey and what other production companies could learn from his work.

May 13, 202131:27
Episode 30: Hybrid Innovations with Allie Magyar from Hubb

Episode 30: Hybrid Innovations with Allie Magyar from Hubb

Hubb has been at the forefront of innovation and their recent Untethered conference was a great think-tank of event leaders to explore the boundaries of Hybrid. In this episode, we'll talk about all the things they've learned at the event and how we can think more broadly and strategically about hybrid.

Apr 28, 202130:46
Episode 29: The Future of Hybrid Technology in the Events Industry with Alon Alroy from Bizzabo

Episode 29: The Future of Hybrid Technology in the Events Industry with Alon Alroy from Bizzabo

Technology has been rapidly evolving, especially since COVID-19 hammered the events industry. In this episode, we'll chat with Alon Alroy - Co-Founder of one of the fastest growing event technology companies to see what the last year+ has been like for him and team AND we'll talk about what they're expecting as it relates to hybrid and event technology.

Apr 14, 202128:54
Episode 28: Clubhouse for Event Businesses with Cameron Toth from BIZ DEV LIVE

Episode 28: Clubhouse for Event Businesses with Cameron Toth from BIZ DEV LIVE

Ever since Clubhouse has started to rise in popularity, Cameron has been checking in out and sharing knowledge there. In this episode, we'll chat with him about how to leverage Clubhouse for business growth!

Apr 07, 202133:40
Episode 27: How to Use Your History, Hangups & Heroics for Growth with Carolyn Herfurth

Episode 27: How to Use Your History, Hangups & Heroics for Growth with Carolyn Herfurth

I've learned SO much from Carolyn Herfurth and I'm super excited for YOU to have an opportunity to pick your brain. The events industry saw great challenges in 2020 and I'm guessing at least a few of us have been feeling a nudge to change something in our business. In this episode, we get to chat with Carolyn about how to use our history, Hangups and Heroics (yes - even the "bad" stuff) to GROW!

Mar 31, 202130:45
Episode 26: Career Catch Up With Julius Solaris, New Head of Engagement at Swapcard

Episode 26: Career Catch Up With Julius Solaris, New Head of Engagement at Swapcard

Julius Solaris has had an indelible impact on the events industry through his work as the Founder of Event Manager Blog. He recently moved on to a new position as Head of Engagement at Swapcard and I'm excited to catch up with him to learn all about his new role, his hopes and dreams for the events industry in 2021 and so much more!

Mar 17, 202130:46
Episode 25: Covid Compliance for In-Person Events with Jodi Katzman

Episode 25: Covid Compliance for In-Person Events with Jodi Katzman

As we plan for the return of events, Covid Compliance is at the forefront of many event professional's minds. In this episode, we talk with Jodi Katzman who has taken several of the training courses and is here to tell us about what we need to know and what value she's found in all the education available out there!

Mar 04, 202132:02
Bonus #4: My Favorite Things: Swapcard

Bonus #4: My Favorite Things: Swapcard

The Leading All-In-One Virtual & Hybrid Events Platform

The event industry is changing. Swapcard is the only end-to-end event & community platform for virtual and hybrid events, powered by artificial intelligence.
Mar 01, 202103:53
Bonus #3: My Favorite Things: Clubhouse

Bonus #3: My Favorite Things: Clubhouse

Learn more about clubhouse. If you have an iOS device & you'd like an invite, please email me!

Feb 18, 202102:36