Brian's BRIght Ideas

In this episode of "BRIght Ideas," Brian Monschein discusses how to be creative in your research projects.

On this episode of the market research podcast "BRIght Ideas," Host Brian Monschein discusses discussion guides and how to use them to their full advantage.   

In this market research podcast episode, find out what an actual insight is and how it's different from a fact. Then, Brian Monschein discusses how to go about getting those helpful consumer insights.

Brian Monschein discusses how to write good screener questions on this podcast episode of "BRIght Ideas."

Brian Monschein discusses ways to share data in a way that pulls stakeholders in more, including:

• using the right colors
• one idea per slide
• use video of consumers to make it more engaging
• understand how people process information
• and more...

In this podcast episode, Brian Monschein interviews his daughter, Leah, about what Gen Z expects from brands. They cover:

• How does Gen Z pick a brand?
• What is a brand that you are loyal to?
• What do you expect from brands?
• What's the best way for brands to get in touch with Gen Z?
• What are the top social media platforms for Gen Z and why are they important?
• 
  

Voxpopme VP of Research Brian Monschein on this episode of the BRIght Ideas Podcast discusses what feedback loops are, what the stages are and how they can help you connect with customers.  

Finding the right survey respondents and getting them to give feedback can be challenging. In this episode, Brian Monschein discusses some strategies to increase survey response rates.

Brian discusses how to create a business plan for your market research career, including:

• What are your strengths
• What kind of company do you want to work for
• What kind of titles are you looking for
• How to networks
• And more...

Voxpopme Vice President of Research Brian Monschein shares his top tips for market researchers and insights professionals to be successful in the job market.   

He covers: 

• Networking
• LinkedIn profile optimization
• Having better elevator speeches 
• And more...

When people ask Brian Monschein what he does for a living, this is how he answers that question and explains what market researchers do.

In this episode of BRIght Ideas, Brian Monschein shares the importance of building good relationships with external partners.  

Voxpopme VP of Research Brian Monschein shares his thoughts on what makes good advertising in this episode of BRIght Ideas.  

Voxpopme's Vice President of Research Brian Monschein shares what should go into writing better questions, including specificity, clarity, and more.  Check out this episode of Brian's BRIght Ideas.

One way to get feedback from your customers about products can be a taste test. That’s what Voxpopme’s VP of Research Brian Monschein discusses in today’s segment of BRIght Ideas with the help of his dog. 

Voxpopme VP of Research Brian Monschein discusses the topic in this episode of BRIght Ideas.

What are personas? How do you create them? And how do you use them?

Brian Monschein, vice president of research at Voxpopme, shares the components that should be included in your research project brief in this episode of BRIght Ideas.

Voxpopme's Brian Monschein, vice president of research, shares his tips on creating a customer-centric culture.

Brian Monschein, Voxpopme's vice president of research, shares his favorite three research hacks and offers one bonus life hack as well in this episode of "BRIght Ideas."  

Voxpopme Vice President of Research Brian Monschein shares his tips on making a product launch a success.

Voxpopme Brian Monschein discusses multitasking and tries to prove that it's possible. Will he succeed?

What do you do when you run into a stakeholder or an executive in the elevator and they ask you how the project is going? Voxpopme VP of Research Brian Monschein shares his process of sharing an impactful update.

Voxpopme Vice President of Research Brian Monschein discusses the key components for writing concepts in this edition of BRIght Ideas with Brian Monschein.