Conversations That Convert

Are you an experienced builder struggling to keep your sales pipeline full? In this third part of our episode "How Builders Can Keep Their Sales Pipeline Full in a Tough Market", we'll show you some Guerrilla Marketing tips that will help you ATTRACT, CAPTURE, CONVERT & SELL more new home leads in a challenging market. Discover creative ways to increase referrals and turn them into homeowner wins with our builder sales assistant. Watch now to learn how!

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Are you hoping to stay competitive during a down market? We've got the answer! In this five-part series, we'll explore guerrilla marketing ideas that are free, or nearly free, to help builders ATTRACT, CAPTURE, CONVERT, and SELL more high-quality jobs in a challenging market. This second episode in the series will dive deep into simple website tweaks to get more from your website (or Website Optimization). Learn how to make your website stand out and discover new ways of generating online home lead opportunities. Don't wait - get started now with our builder sales assistant and start making more money in a tough market!

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Are you a builder struggling to stay afloat in a challenging market? Are you a builder frustrated with an unresponsive sales pipeline? Join us in this 5-part series to learn how to ATTRACT, CAPTURE, CONVERT & SELL more high-quality jobs in a challenging market. Part I: We’ll explore which FREE 3rd party platforms provide the best exposure for builders Part II: Simple website tweaks to get more from your website Part III: How to increase referrals Part IV: Different “offers” or call-to-action to get more responses from leads Part V: Pulling sales from your existing database of leads/clients. So what are you waiting for? Become a master builder sales assistant TODAY and start generating more leads online!

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When a builder decides to embark on a marketing program, the question always comes up- ‘where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. Stop guessing which lead generation methods work best for builders! Learn how to quantify and measure the effectiveness of your online campaigns with Part 5 of our series on Lead Generation for Builders. Join us as we walk you through the essential steps to accurately evaluate what is working (and what isn’t) when it comes to generating new home leads online! Don’t waste time and money on ineffective campaigns- tune in now!

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Join us as we dive into the #1 marketing challenge faced by custom builders and remodelers: generating high-quality leads. Custom builders and remodelers have a unique challenge in attracting leads without model homes and controlled neighborhoods. This means their websites need to deliver a significantly higher percentage of leads compared to production or semi-custom builders.

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When a builder decides to embark on a marketing program, the question always comes up- ‘where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. Discover the best practices to get targeted leads from both online and offline sources. In this second episode of Lead Generation for Builders: Part IV- Advertising, we reveal what types of ads to avoid and how a Builder Sales Assistant can assist in generating online leads. Tune in now and learn how to take your business up a notch.

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Are you a builder looking to dramatically increase your online lead generation? Join us in this part-four series as we discuss the best strategies for generating new home leads with an emphasis on paid advertising. Learn why paid ads should be used only after implementing other inbound platforms, and how sponsored results can lead to poor conversion rates. Plus, get tips on using Google Adwords to reach more potential clients and maximize your return. Watch and discover how this episode can help you navigate the complexities of digital marketing and generate new home leads online with ease!

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Ready to learn how to generate new home leads for your builder or remodeler business? Join us in part three of our "Lead Generation for Builders" series where special guest Jens Rhoades from Floodlight SEO. We will show you the step-by-step process of setting up and executing effective search engine optimization strategies! With the help of this guide, you'll have the tools and strategies you need to become a successful builder sales assistant - so don't miss out - watch now! To learn more about Floodlight SEO, visit https://www.floodlighseo.com.

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Are you looking to generate online new home leads? Then you don't want to miss this inspiring story from Jason Radford of Radford Building Company. Jason Radford of Radford Building Company is a member of the Association of Professional Builders. He shares his journey of building his custom home and remodeling business from a struggling solopreneur to opening his office and adding his first employees. Learn how he did it and get inspired by Jason's journey as a member of the Association of Professional Builders. Watch now and see how you can turn your dreams into a reality! -

When a builder decides to embark on a marketing program, the question always comes up- ‘Where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. Don't miss out on potential leads! Take control of your builder sales process and plug those opportunity leaks. This 5 part series will detail, chronologically, how to set up, execute, and manage a lead generation campaign for home builders & remodelers. Check out this episode and learn how to effectively generate online new home leads and build a successful lead generation campaign that will help you get the results you're after. Unlock the power of the builder sales assistant today.

Are you looking for an easier way to manage and generate new home leads in your business? Check out this interview with Eric Fortenberry of Job Tread. Job Tread is a new production management tool for builders that is a direct competitor to BuilderTrend/Co-Construct. Hear all about Eric's background and how he and his team built a BETTER way for builders to deliver highly profitable jobs and happy clients. Learn how Job Tread can help boost your sales and take the hassle out of managing your business. Watch now to find out more! To learn more about Job Tread visit https://www.jobtread.com/ and schedule a demo.

When a builder decides to embark on a marketing program, the question always comes up ‘Where should I start?’ Too often the cart is placed before the horse, leading to wasted time and money on unsuccessful campaigns. In part 1, we show builders how to set up a roadmap to generate a lead all the way to converting them into an appointment. This 5 part series will detail, chronologically, how to set up, execute and manage a lead generation campaign for home builders & remodelers. Ready to take your marketing game to the next level? Let's go! 🚀 Part 2 is just around the corner, so stay tuned and keep building greatness.

The #1 marketing challenge for custom builders and remodelers, in fact, any builder, is generating high-quality leads. Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. Crack the code to attract top-notch leads as a custom builder or remodeler. Overcome the challenge of showcasing your work without model homes or neighborhoods. This in-depth series dives into the essential website content that grabs attention, the secret to capturing leads with irresistible lead magnets, and the power of marketing segmentation to turn leads into actual phone calls. Discover how to strategically release information, utilize multiple communication platforms, and create a sense of urgency that will have potential clients lining up to schedule appointments. Watch this episode and get ready to take your marketing game to the next level with design, price, and location segmentation categories.

Learn the secrets to gaining more leads as a builder or remodeler in this episode!

Get the upper hand on your competitors with these essential website secrets from an expert in the industry. Discover how to create permission-based relationships, capture high-quality leads, and convert more leads into phone calls with marketing segmentation.

Tune in now to learn how to maximize your sales opportunities and generate more successful business!

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Are you struggling to generate high-quality leads online? Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. This series will break down the specific website content that is needed to Attract high-quality leads (and the type of content that causes leads to look elsewhere), how to create permission-based relationships using Lead Magnets to Capture leads and use marketing segmentation to Convert more leads into phone calls. Watch now and learn from our top strategies and become an expert builder yourself!

The #1 marketing challenge for custom builders and remodelers, in fact, any builder, is generating high-quality leads. Custom builders and remodelers have the unique challenge of attracting leads without model homes and neighborhoods, where they control the land. Check out our new series that will break down the specific website content HIGH-QUALITY custom home & remodeling leads are looking for and what a Builder needs to do to ATTRACT them. We also review the typical builder content that causes leads to look elsewhere, how to create permission-based relationships using Lead Magnets to Capture leads, and using marketing segmentation to Convert more leads into phone calls. Join us now to learn how you can dominate the market as a builder!

How can you lose a sale after it's already won? In part-six and of the series Why Builders Lose Sales, we will discuss mastering follow-through and fulfillment. Discover what it takes to ensure clients stay happy from project start to finish - avoid dreaded change orders, unsatisfied customers, and unrealized expectations. Tune in now as we explore the world of construction follow-through!
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Struggling to understand why you keep losing sales as a remodeler? We're revealing the hidden secrets behind why remodelers lose sales and what you can do about it! Join us in this episode, where we will dive deep into Design Agreements. You'll learn how to adjust your marketing, lead capture, and sales efforts to start converting more opportunities into leads and sales. Don't miss the golden opportunity to get ahead of the competition — listen now!

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Struggling to move from a phone consultation to an actual face-to-face meeting? Don't worry, we've got you covered! Learn the secrets of why they're losing sales, and how to turn that around for success! Join us in this fifth part of our series "Why Builders Lose Sales to Competitors - Part V Sales Process" as we outline all the tips and tricks you need to make sure you stand out from the competition and seal the deal. Get ready to nail that first impression and harness the power of this essential piece of the sales process. So what are you waiting for? Let's get started!

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Stop the losses now by discovering why you're missing out and what to do about it! In this episode, we'll be taking a deep dive into understanding your sales process and how to convert leads into tangible results. From phone appointment tips to design/build strategies, join us for an analytical discussion on mastering the art of sales!

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Over 50% of remodelers don't have a sales process. Many remodelers make the mistake of thinking they only need to attend the appointment and start pitching their services. However, this is often not enough- to close the sale, you'll need extra work beforehand. In this video, we look into why remodelers lose sales during their qualification process and, most importantly, how they can improve their initial phone qualification to convert more leads into sales. Stay tuned and find out what you can do to increase your chances of closing the sale when you meet with your potential client!

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The overall market is good, but there are some areas of concern. Hear what Russ Stephens from the Association of Professional Builders has to say about the current state of the industry and what it could mean for your business. He joined us in this episode to reveal some of the highlights from their annual State of the Residential Construction Industry survey. The survey can be downloaded for free at https://associationofprofessionalbuilders.com/sorci

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In this episode, we're going to take a look at some of the most common follow-up mistakes that create poor lead conversion and how you can avoid them.

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In this episode, we will take a deep dive into why home builders and remodelers lose sales and most importantly, how they can adjust their marketing, lead capture and sales efforts to start converting more opportunities into Leads and sales. Join us as we discuss the mistakes builder's make when it comes to capturing leads and how you can adjust your website to start producing higher quality leads.

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This is an encore to the 2023 International Builder Show (IBS) standing-room-only presentation of, "Bidding Custom Homes & Remodeling Jobs: Turning Estimates into a Revenue Stream."  

The program is a case study of how Ironwood Custom Builders earned $58,559 in pre-construction estimating fees with a 60% markup on remodeling and 30% on custom homes, netting 10% for both.  

Rick Storlie from Builder Lead Converter will be joined by Kelly Anderson, owner of Ironwood Custom Builders, and Russ Stephens from the Association of Professional Builders.  

At IBS, over 170 builders requested a copy of the slides from this program. Everyone that attends will receive a complementary PDF of the slides that include… 

• Sample content and formatting to Attract higher-quality online leads 

• Where, when, and how to Capture more website leads 

• The Follow-up process to Convert online leads into appointments 

• Sales scripts for selling estimating fees 

• Formulas for charging estimating fees  Builder Lead Converter ATTRACTS, CAPTURES & CONVERTS high-quality leads for builders so they can pick & choose their clients & jobs. 

Find out how at https://www.builderleadconverter.com/ 

SORCI Report -  https://associationofprofessionalbuilders.com/sorci 

“Pricing for Profit” Free webinar is here https://hubs.ly/Q01C23Hn0

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Are you losing sales to builder competitors and don't even realize it?   

In this exciting episode, we'll explore the type of content that attracts high-quality leads to your website. Dive into why leads choose some home builders and remodelers and don't give others the time of day.   

Don't miss out - tune in now for expert tips on how to optimize marketing, lead capture, and sales efforts.

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If you're a builder, it's important to know how your competition is taking away your sales. 

In this part-one episode, we will take a deep dive into why home builders and remodelers lose sales and most importantly, how they can adjust their marketing efforts to start converting more opportunities into Leads.  

Learn and close more deals by listening to this episode!

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The 2023 International Builders Show has come and gone, but not before giving us a snapshot of the current state of the market. Builders need to stay ahead of the curve if they want to stay competitive in this ever-changing industry.   

Rick reviews the "state of the building market" based on feedback from the 2023 Design & Build week in Las Vegas. Watch this recap! This will give you a quick overview of what's new, what's hot, and where the industry is headed.

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It’s time to stop giving away your valuable time and expertise by providing free estimates! This 3-part series will walk you through how to get paid for every estimate, even if you don’t get the job.   

And in this part-three of the episode Builder's Ask video, we answer the question: "What's the best way to get paid for providing an estimate?",  we talk about estimating kitchen remodeling to custom homes.  

Listen to this video to learn the different ways you can get compensated for your estimations!

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Why it's so important to understand the emotional component of people's decision-making process?  

-Listen to the full episode to learn more!

It’s time to stop giving away your valuable time and expertise by providing free estimates!   

In this second part of the 3-part series "‘What’s the best way to get paid for providing an estimate?’", we tackled the two different options for how to calculate (and sell) estimating fees.  

Check out this episode now to learn more!

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Do you find it tough to know the best way to get paid for providing an estimate? It’s time to stop giving away your valuable time and expertise by providing free estimates!   

Listen to this part 1 of the 3-part series to find out more! We will walk you through how to get paid for every estimate, regardless if you get the job.

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Can a builder get a commitment from a lead in 30 minutes or less? Yes! Tune in and Rick will share a simple 3-step formula you can use to get a "yes!" from your next lead.  

In this episode, we’ll review and answer Builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others!  

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It can be tough to generate leads for your new home sales business in today’s market. But don't worry, we've got you covered!   

In the part-two episode, we share some best tips for acquiring clients through case studies and B2B partnerships.  

Stay tuned for more helpful episodes, and as we review and answer Builders' asked questions. 

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In a tough market like this, it can be hard to generate new leads for your homebuilding business. But don't worry, we've got you covered!   

In this part two episode, we discuss what builders need to do to continue to attract high-quality clients in a challenging market and share tips for acquiring clients online.   

Check it out now and start generating more leads today!

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We’ll review and answer Builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and the best way to make more profit on each job!  

In this part two of our series "What’s the best way to make more on each job?", we continue reviewing and answering builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others!  

Deep dive as we offer tips and advice on how to get more leads and close more sales!

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As a builder, you're always looking for ways to make more on each job.   

One great way to do this is by generating online leads. In this episode, we review and answer builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others!  

Learn some great tips that you can start using today!

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Are you looking for ways to sell some of those old leads that never bought? How about selling another project to past clients?   

In this episode, we review and answer Builder’s most frequently asked questions about reactivating cold leads and cross-selling past clients! 

Jump-start your sales process, and start generating more online new home leads today!

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