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Driven

Driven

By DCKAP

Conversations with industry experts, tech leaders and masters in e-commerce that reveal the secrets of their success, and the most important lessons they learned while creating an impact with their business.
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37. How to Find Success with an ERP Industry Titan | Lisa Pope, President at Epicor

DrivenMay 09, 2023

00:00
53:17
55. The Ultimate Guide To Pricing & Profitability | Scott Sinning

55. The Ultimate Guide To Pricing & Profitability | Scott Sinning

In the latest episode of the Driven by DCKAP podcast, Karthik speaks with Scott Sinning, the Founder and CEO of Pricing for Distributors. Scott was formerly the VP of Pricing Strategy at Graybar Electric, has over 30 years of experience working in wholesale distribution, and he is a frequent speaker and writer on distributor industry pricing topics.

During this in depth conversation, Karthik and Scott explore the difficult topic of pricing in distribution, where we learn about the importance of cultivating an effective pricing strategy, how to improve sales and increase the bottom line, and much more.



Apr 25, 202442:42
54. How AI is Reshaping Distributor Operations and Boosting Sales | Mike Marks

54. How AI is Reshaping Distributor Operations and Boosting Sales | Mike Marks

With its ability to analyze vast amounts of data and identify important trends and patterns, to allow the most informed decisions and personalize the customer experience, artificial intelligence has the potential to transform the entire B2B sales process, making it more efficient and effective, leading to increased sales and profits.

Innovation greatly drives success in today’s business world, and the use of AI is revolutionizing the way companies approach distribution. In this episode of Driven by DCKAP, Karthik is joined by Mike Marks, Founding Partner of Indian River Consulting Group, Senior Research Fellow at NAW, and faculty member at Purdue's University of Innovative Distribution. Their engaging conversation spans the topics of transformative AI innovations, how AI can help increase sales opportunities, where distributors should invest in the future, and much more.



Apr 11, 202458:36
53. The Impact of Writing & Innovation in B2B | Mark Dancer, CEO at Network for Business Innovation

53. The Impact of Writing & Innovation in B2B | Mark Dancer, CEO at Network for Business Innovation

In the latest episode of Driven by DCKAP, Karthik is joined by Mark Dancer, CEO at Network for Business Innovation and a distinguished NAW Fellow. They discuss Mark’s background, including his influence through Mark Dancer on Flourishing Business, his partnership with NAW, his vision for Innovate to Dominate, the process of writing, how to gain influence, and the growing need for innovation in distribution.

Tune in to gain valuable insights on the importance of innovation as a tool for growth, the impact of influential writing and more.

Mar 28, 202440:02
52. Building a Successful eCommerce Company in Indonesia | Muliadi Jeo, CTO at Sirclo

52. Building a Successful eCommerce Company in Indonesia | Muliadi Jeo, CTO at Sirclo

In this episode of Driven by DCKAP, Karthik Chidambaram speaks candidly with Muliadi Jeo, Chief Technology Officer at Sirclo, to find out more about his decades long journey in eCommerce, his motivations, and what drives him to succeed.  

During their conversation, we learn more about Muliadi’s career journey, building a successful business, the e-commerce market in Indonesia, his love of gadgets and vision on future technology, and much more.



Mar 14, 202434:02
51. Strategies for Success in Business | Ian Heller, Distribution Strategy Group

51. Strategies for Success in Business | Ian Heller, Distribution Strategy Group

Success is the main objective for many business owners, careers climbers, and even in our personal lives. But what does strategizing for success in business look like? What is the purpose of having a well defined strategy, and why do we need it?

In this episode of Driven by DCKAP, Karthik Chidambaram, Founder & CEO of DCKAP, sits down with Ian Heller, Co-Founder & Chief Strategy Officer of Distribution Strategy Group to talk about the importance and effectiveness of strategy, and how execution is even more important than having a well defined strategy.

Tune in to find out more about Ian’s business model, how he defines strategy and helps distribution businesses navigate the road to the future, how his background helps fuel his drive for success, and more.



Feb 29, 202436:24
50. Managing the Dynamics of a Family Business | Spruce Industries

50. Managing the Dynamics of a Family Business | Spruce Industries

This week, our special guests open up about the sometimes difficult to navigate dynamics of running a family business in the distribution industry. While so many companies are going through mergers and acquisitions, as new generations move away from the traditional takeover of the business, some companies like Spruce Industries are doubling down, as the newer generations are taking the reins and leading the company into the future successfully. 

In this episode of Driven by DCKAP, Karthik Chidambaram, Founder & CEO of DCKAP, speaks with Hank Josephs and his two sons, Daniel Josephs and Michael Josephs - respectively the President, CEO and CFO of Spruce Industries. They discuss the challenges and advantages of running a family business, what to do and what not to do, including how to successfully navigate the difficult roads, the importance of keeping open communication, and the best way to steer the company into the future.


Feb 15, 202439:20
49. The Power of a Leading Channel Association for Distributors | Brendan Breen, CEO of ISA

49. The Power of a Leading Channel Association for Distributors | Brendan Breen, CEO of ISA

In this episode of Driven by DCKAP, we’re excited to have Brendan Breen, the CEO of ISA (Industrial Supply Association) as our guest, where we learn about his in-depth experience and dedication to educating and supporting the industrial distribution industry. 

Karthik Chidambaram, Founder & CEO of DCKAP, speaks one on one with Brendan about his work-life experience and career journey, how he came to lead ISA, what this organization stands for, and why it’s important for distributors to be members. 

Tune in to better understand how to be driven in leadership, the importance of partnership and strategy, and the great value in what a leading channel association can bring to the table.


Feb 01, 202445:42
48. From CEO to Lieutenant Governor | Tammy Miller, North Dakota

48. From CEO to Lieutenant Governor | Tammy Miller, North Dakota

In the 2024 premiere episode of the Driven by DCKAP podcast, we welcome a very special guest – Tammy Miller, the Lieutenant Governor of North Dakota. With a well established background as a highly successful leader in the distribution industry, having been the CEO of the sixth-largest electrical distributor in the US, Border States, Tammy has carved out a unique path in her career as she has transitioned into working in the public sector. It is an inspirational journey that allows her to make an impact and influence others who may not only seek to improve the distribution industry but to take part in helping make the world a better place.

Join us, as podcast host, Karthik Chidambaram, the Founder & CEO of DCKAP, engages in this stimulating conversation with the venerable Tammy Miller. We learn more about her humble roots, her upbringing and early aspirations, the longevity of her transitional career path, from accounting, to leadership in distribution, and her many accomplishments while in government, and we gain key insights into her success, growth and drive. Today, she takes all she has learned throughout her amazing journey in order to serve the people in her state with purpose, to guide the advancement of North Dakota, and to help lead our country into the future.



Jan 18, 202433:14
47. Highlight Reel | Looking Back at The Best Moments of 2023

47. Highlight Reel | Looking Back at The Best Moments of 2023

For the last episode of the year, we turn back time to review the 2023 season of the Driven by DCKAP podcast. We’ve had some great conversations with amazing guests that we’ve been privileged to share with our followers, and we’re honored to have had them all on the show to share their experiences and expertise.  

In this special episode, Karthik Chidambaram, Driven podcast host and the Founder & CEO of DCKAP, narrates his personal experience with hosting these interviews, while taking a look back and reflecting on the journey of the podcast, sharing some of the standout moments he experienced while interviewing our guests, as he laments on the new year to come.

We’re excited to continue the Driven podcast well into 2024, with a great lineup of industry experts and inspiring leaders who will share their stories, offer insights on what they’ve learned along their journey, and inspire others who might learn from them to pave their own way to success. Subscribe and follow along as we elevate the podcast into a brand new year ahead.

From all of us here at the Driven by DCKAP podcast, we wish everyone a Happy Holidays and a very Happy New Year!


Dec 21, 202326:02
46. Readers Are Leaders | Book Review of Deep Work by Cal Newport

46. Readers Are Leaders | Book Review of Deep Work by Cal Newport

In this episode, we review “Deep Work: Rules for Focused Success in a Distracted World” by Cal Newport. In this book, Newport argues that those who perform ‘deep work’ are more productive and are able to produce more efficiently than those who do not. In a distracted world, those who are able to resist distraction and work with the right amount of intensity and focus will be better situated to achieve success and find true satisfaction.

What is ‘deep work’, how does it improve your ability to compete and succeed in such a competitive world, and what does it mean for personal accomplishment? Why do we struggle with so much distraction in the modern age, and how can we overcome those distractions to be more focused and productive? Who is this book meant for, and why should you read it? We answer these questions and more in this episode, so be sure to tune in!



Dec 07, 202322:33
45. Meet The Man Behind the Innovative Mindset of Distribution in “We Supply America” | Dirk Beveridge, Founder of UnleashWD

45. Meet The Man Behind the Innovative Mindset of Distribution in “We Supply America” | Dirk Beveridge, Founder of UnleashWD

The special guest in this episode is known for the art of speaking and storytelling, being a highly sought after public speaker and having hosted dozens of in depth discussions through his traveling platform, We Supply America. As a well-known figure in the distribution world, an entrepreneur, researcher, author, and the Founder of UnleashedWD, Dirk Beveridge understands and embraces this industry, and he is driven to support and spotlight distributors. 

In this episode of the Driven by DCKAP podcast, Dirk sits down with Karthik Chidambaram, Founder & CEO of DCKAP, to talk about his mission in life, the importance of distribution and why it’s necessary to utilize innovative strategies in the digital age, taking a look into his own personal journey and the upward trajectory of his career. We learn more about the driving force behind Dirk’s efforts and why he feels so passionately about working in the distribution industry. 

Through We Supply America, a program which began to hit the road soon after Dirk’s napkin-scrawled idea was formed in 2020, this heartfelt mission was created - to highlight relevant stories and the amazing people behind hundreds of inspiring distribution companies. Now, after its third season, Dirk has many stories to share and even more motivation to continue to bring the human aspect of distribution businesses to the forefront, to share moments of great innovation and success, and to help others be led by purpose.

Nov 27, 202345:39
44. Readers Are Leaders | Book Review: 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin Hardy

44. Readers Are Leaders | Book Review: 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin Hardy

In this new series on the Driven by DCKAP podcast, we turn the spotlight on the books that have inspired us, as well as undoubtedly thousands of readers, many of which have come up during past interviews with guests here on this podcast. Each month, Founder & CEO of DCKAP and the host of the Driven podcast, Karthik Chidambaram, will highlight an important text in his own library that has the profound ability to help shape your business growth strategy, stoke your entrepreneurial spirit, or inspire your personal journey. 

In this episode, we review “10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less” written by Dan Sullivan and Dr. Benjamin Hardy. This book offers tips and strategies for entrepreneurs who want to achieve more by doing less, with the proposition that working harder and longer can help you achieve more by focusing on the unique strengths you have and focusing on the best ways to amplify your impact.

Why is it more important to focus on strengths instead of trying to improve weaknesses? How does celebrating your accomplishments, big or small, and taking the time to reflect on how far you’ve come help to increase your growth? Who is this book really for, and why should you read it? We answer these questions and more in this episode, so be sure to tune in!



Nov 09, 202318:09
43. Leadership, Growth Strategy & The Crusade for Magento | Mark Lavelle, Former CEO of Magento, CEO of Maergo

43. Leadership, Growth Strategy & The Crusade for Magento | Mark Lavelle, Former CEO of Magento, CEO of Maergo

In this episode, our guest Mark Lavelle joins Karthik Chidambaram for a conversation that spans a wide breadth of the e-commerce world, as they dive deep into Mark’s background and break down the formation of his successful leadership style, the challenges Magento faced when Mark first came on board as CEO, and the question of its sustained significance in the industry. While there were many hurdles that Magento had to face that may have caused some uncertainty in its future, Mark led a heartfelt crusade that helped to solidify its success and a path that ultimately led to its acquisition by Adobe.

Today, along with many other investments and projects he heads with the group DeepLake Capital, Mark has taken on the role of CEO at Maegro, a fast growing company that connects shippers and brands of any size to a large network of carriers that helps them compete with the illusive Amazon model of providing 2-3 day delivery times in the direct to consumer market. 

What drives Mark Lavelle in his career, who does he take inspiration from, and what led him to be the great leader that he is today? Why did he feel so passionately about the Magento project, what was his vision for its future, what were some of the barriers to overcome, and how did he ultimately help the company accomplish the goals for success that were set forth? Listen to this episode to find out the answers to these questions, and more!


Oct 26, 202347:36
42. Scaling Magento Ecommerce to Giant Size & Taking Risks Investing in the Future | Roy Rubin

42. Scaling Magento Ecommerce to Giant Size & Taking Risks Investing in the Future | Roy Rubin

In his previous life, Roy Rubin co-founded and held the reins as CEO of Magento, a globally successful open source ecommerce platform that skyrocketed and soared across the world from its inception to its ultimate acquisition by the tech giant, Adobe. In his recent conversation with Karthik Chidambaram, Founder and CEO of DCKAP, we learn all about Roy’s amazing journey, his standout vision and strategy for ultimate success, and what he’s doing now.

There are a lot of lessons to be learned, from feeling things out during their starting steps, to the largely organic growth that surrounded the product, to the rapidly changing environment of ecommerce throughout the entire journey of building Magento, and what he did to help forge the path ahead. While his hard work and leadership was no doubt vital to catapulting the success of the brand and bolstering the creation of the world-renowned platform it has become today, Roy humbly refers to the robust community and the ultimate power of organic growth as its number one driving force. 

Today, as the founding partner of R-Squared Ventures, Roy utilizes all the passion and knowledge that he’s gained working in the industry to offer advice and invest in various up-and-coming companies. He continues to inspire with his ongoing mission to take risks and support strong and creative teams in a wide variety of fields that are ready to rise up and disrupt the industry.


Books mentioned in this podcast:

Destined for War by Graham Allison

The Escape Artist by Jonathan Freedland

The Monk Who Sold His Ferrari by Robin Sharma


Oct 12, 202347:18
41. Facing Industry Challenges Head On to Improve Distribution | Eric Hoplin, President & CEO of NAW

41. Facing Industry Challenges Head On to Improve Distribution | Eric Hoplin, President & CEO of NAW

The National Association of Wholesaler Distributors (NAW) is a top American trade association that represents dynamic companies in the wholesale distribution industry. In this compelling conversation, President & CEO of NAW, Eric Hoplin, sits down with the Founder & CEO of DCKAP, Karthik Chidambaram, to discuss his role in leadership and how exactly his organization helps support and improve the distribution industry. 

From his primary goal of ​​building the next generation trade association, to his loaded travel schedule meeting with members, and his lobbying for governmental support and legislative actions that will help the distribution industry thrive, Eric provides deep insights that give a clear picture of just how pertinent an organization like NAW is for the industry. Distributors are building great companies that keep the supply chain moving and the economy growing, and having this kind of representation is vital to ensuring they continue to thrive and succeed.

Sep 28, 202344:24
40. What Success Looks Like for a Behemoth in Ecommerce | Brent Bellm, CEO of BigCommerce

40. What Success Looks Like for a Behemoth in Ecommerce | Brent Bellm, CEO of BigCommerce

On this episode of Driven, our very special guest knows what it takes to drive success, having led their company to becoming the 2023 Top Rated Ecommerce Platform. Brent Bellm, CEO of BigCommerce, joins the Founder & CEO of DCKAP, Karthik Chidambaram, for a fascinating deep dive into what it takes to compete, lead, and succeed in the often saturated world of eCommerce technology. 

From his humble background and learned experiences, to his business savvy and forward thinking strategies, Brent shares how he targets competitors, manages evolution, and the position BigCommerce takes in the market. His insights will show that, while many companies might execute well or have a great culture as a pillar of their success, alone it is not as effective, and strategy is one of the most important things that helped BigCommerce to really thrive.

Sep 14, 202301:14:01
39. How NAED Serves the Electrical Distribution Industry

39. How NAED Serves the Electrical Distribution Industry

This episode of the DRIVEN Podcast features great insights into the National Association of Electronic Distribution: an over hundred-year effort towards the continued success of the industry. Hear from Edward Orlet, Interim CEO, Senior Vice President of Government Affairs & Strategic Projects, and Satya Sanivarapu, Technology Director, Digital Distribution Supply Chain as they share more about the association's purpose, its mission for the near future and how NAED helps distributors better navigate the technology best suited for their challenges.

Jul 13, 202340:10
38. Overcoming eCommerce & Integration Challenges in Electrical Distribution

38. Overcoming eCommerce & Integration Challenges in Electrical Distribution

Kevin Kalish is the Vice President of Business Development at Sunrise Electric Supply. With a strong background in data-driven software development, he oversees sales management and digital solutions that help support their customers in electrical distribution.

In this insightful interview with Karthik Chidambaram, Founder & CEO of DCKAP, Kevin talks about the journey he’s taken in his career, the importance of data in distribution, and how tech plays a critical role in ecommerce, helping to improve sales and elevate customer success.

Jun 13, 202321:09
37. How to Find Success with an ERP Industry Titan | Lisa Pope, President at Epicor

37. How to Find Success with an ERP Industry Titan | Lisa Pope, President at Epicor

Kicking off the new season of Driven is our special guest, Lisa Pope, President at Epicor, to join us for a deep dive into her career and the focus and strategy that drives her success. Before her role at Epicor, Lisa’s impressive background also included holding strategic leadership roles at Infor, QAD, and Oracle, driving growth and the shift to SaaS. In this exclusive interview with Karthik Chidambaram, Founder & CEO of DCKAP, Lisa reveals what she is most passionate about, what goes into developing high-performing sales teams, how she sees the future of the distribution industry, and much more.

May 09, 202353:17
36. How Jendco Safety Succeeds With the Power of eCommerce & Integration

36. How Jendco Safety Succeeds With the Power of eCommerce & Integration

Matt Johnson is the Marketing Manager & IT Admin at Jendco Safety, and he recently sat down with DCKAP’s Founder and CEO, Karthik Chidambaram, for a conversation that spans the inception of the company itself, up to their most recent digital transformation to amplify their online sales through integration with Cloras and the 3M Marketplace.

From the path of success Jendco Safety has experienced in distributing safety supplies over the years, to sharing insights on the future of the industry and the advent of online marketplaces, their conversation offers many insights to those seeking the next step on their growth path. They touch upon insights in marketing with manufacturers and distributors and why it’s so important to build and solidify an e-commerce presence in order to compete in the market and succeed.

Read more about the work we did with Jendco Safety through Cloras here:

https://cloras.com/customer-stories/jendco-safety-supply/

Bio:

Matt Johnson is the Marketing Manager and IT Admin at Jendco Safety, a second-generation family owned and operated distributor of PPE and industrial supplies in Columbus, Ohio. In this role, Matt oversees and implements all marketing and IT initiatives among other responsibilities. Prior to Jendco, Matt has served in digital marketing roles for over 12 years and over 15 in IT. Matt is a self-taught professional and professed Geek.

Oct 21, 202110:54
35. How Integration With P21 & the 3M Marketplace Improved Online Sales for C.W. Hayden

35. How Integration With P21 & the 3M Marketplace Improved Online Sales for C.W. Hayden

Chris Brackett is the Vice President of Operations & General Manager at C.W. Hayden, and he recently sat down with DCKAP’s Founder and CEO, Karthik Chidambaram. Their conversation spans through the incredible journey Chris has had within the company, into the mindset they hold on early adoption of technology, their most recent integration with Cloras to help connect their 3M Marketplace with Epicor P21, and more!

With their long standing experience in the distribution space, Chris explains how each decision they’ve made in order to continue to grow, and to not only follow the growth of technology but to stay ahead of it, signifies one of their greatest pillars of strength. The discussion epitomizes the benefits of digital transformation and highlights how important technology really is for future growth and why it’s so important that B2B distributors adapt to e-commerce in order to not get left behind.


Bio:

Chris Brackett is the VP of Operations at C.W. Hayden, a third-generation family-owned Marine, Industrial and Safety Distributor based out of New England. In his current role, Chris runs the company’s day to day operations and is also leading the way in the company’s technology and digital transformations projects, including bringing on their first CRM (Salesforce), integrating it to their ERP system, going completely cloud base with Epicor P21, and upgrading their Magento website.


Show Links:

Read more about the work we did with C.W. Hayden through Cloras here: https://cloras.com/customer-stories/c-w-hayden/

Sep 21, 202114:45
34. How Maintex Thrives in JanSan Distribution Using Technology & Integration

34. How Maintex Thrives in JanSan Distribution Using Technology & Integration

Danny Silverman is the Vice President of Strategy and Innovation at Maintex, and he recently sat down with DCKAP’s Founder and CEO, Karthik Chidambaram, for a conversation that goes back over the history of the company itself, up into their most recent use of software and technology to amplify their online sales through integration with Cloras and the revolutionary process of digital transformation.

From the continuous growth and success of Maintex, to how he envisions the future of the JanSan industry itself, their conversation offers many insights to those seeking similar success. They touch upon how important technology really is for future growth and why it’s so important that B2B distributors adapt to e-commerce in order to thrive.

Guest Bio

Danny Silverman is the VP of Strategy and Innovation at Maintex, a third-generation family-owned janitorial distributor and cleaning chemical manufacturer headquartered in Los Angeles.  In this role, Danny leads the company’s technology and digital efforts among other responsibilities. Prior to Maintex, Danny worked as a systems engineer in both academia and industry.  Danny holds a BA in American Studies from Brandeis University.

Show Links and References
  • Read more about the work we did with Maintex through Cloras here.
Jul 21, 202111:39
33. Technology & Innovation Helps Riddell Conquer Football and Online Sales

33. Technology & Innovation Helps Riddell Conquer Football and Online Sales

Erin Griffin is the V.P. of Marketing & Communications at Riddell, and she recently sat down with DCKAP’s Founder and CEO, Karthik Chidambaram, for a conversation that touches upon the history of the company and their most recent evolution into the world of online sales through digital transformation.

From the importance of women in sports and leadership roles, to the support of brand ambassadors like Peyton Manning, and effective marketing and communications between departments that helped Riddell to remain competitive and continue to innovate, their conversation helps bring the story of football and technology to life.


Show Notes and References:

  • Read more about the work we did with Riddell for their website here.
  • Erin's bio.
Jul 13, 202120:35
32: How Personalized Videos on Your Introductory Emails Increase the Sales by 20% [with Matthew Barnett]

32: How Personalized Videos on Your Introductory Emails Increase the Sales by 20% [with Matthew Barnett]

Videos are the future.While sending emails after every new signup will help increase the customer engagement, do you know converting that to a personalized video will increase it by 2x?A personalized video can be triggered for any customer relationship...
Nov 13, 202023:38
31. Brand Marketing: How and Where to Begin [with Danielle Trombetta]

31. Brand Marketing: How and Where to Begin [with Danielle Trombetta]

Building an eCommerce business from scratch is always a great experience to have in your lifetime.Starting from the manufacturing and distribution of the product to getting that to the actual customer, you will enjoy every phase of your customer...
Oct 23, 202035:22
30. Demand Generation vs Lead Generation [with Nemanja Zivkovic]

30. Demand Generation vs Lead Generation [with Nemanja Zivkovic]

Marketing was simply all about bringing in leads - MQL, a couple of years ago.But things have tremendously changed, marketing is not just about leads. It is even not even about building the pipeline or revenue generation, Marketing is something more...
Oct 16, 202001:03:23
29. Turn Your Adversity into an Opportunity [with Tony Guarnaccia]

29. Turn Your Adversity into an Opportunity [with Tony Guarnaccia]

Tony Guarnaccia grew up in a small business.With a passion for marketing, he found the company “Big Fish Results” in a mission to Democratize Marketing.His experience includes a $400 million ad spends on Google and working with companies like Ford, ADP,...
Oct 09, 202035:50
28. Understanding the Conversational Marketing: SMS, Messenger, Chatbot, and Email [with Stephen Carl]

28. Understanding the Conversational Marketing: SMS, Messenger, Chatbot, and Email [with Stephen Carl]

Don’t bring the consumers to your place, instead go visit the channels where your consumers are. That’s where the power of marketing comes in.Conversational marketing is a way of how you initiate those conversations and create a rapport with your...
Oct 02, 202037:12
27. Magento Migration: The B2B Elevator [with Kendall Ducote]

27. Magento Migration: The B2B Elevator [with Kendall Ducote]

Moody Price based out of Baton Rouge, LA is one of the largest providers of instrumentation & high-pressure products in the United States. With over $6 million of inventory, Moody Price offers on-site inventory management trailers that can be...
Sep 25, 202039:51
26. Migrating to Magento Commerce Cloud, is it Complicated

26. Migrating to Magento Commerce Cloud, is it Complicated

I had a chance to moderate a panel discussion this week with some interesting people in the B2B space. Hope you will learn too.Panelists on this session:Ryan Van Hoozer, VP of Operations, Marysville Marine OperationsKenn Glenn, Marketing Director,...
Sep 18, 202038:04
25. COMMUNICATION is the Key to Choose Your Next Agency Partner (Ryan Van Hoozer)

25. COMMUNICATION is the Key to Choose Your Next Agency Partner (Ryan Van Hoozer)

Distributors can’t simply carry on with their day-to-day operations like how they were doing a decade ago. Every distributor is digitally evolving and we have to focus both on the business and operations side of things. Digital transformation is...
Sep 18, 202048:45
24. The Future of Magento, Certifications, Commerce Cloud, and Core Contributions (with Ben Marks)

24. The Future of Magento, Certifications, Commerce Cloud, and Core Contributions (with Ben Marks)

Magento Masters Virtual Series is a bi-weekly event from DCKAP. This past week we wrapped up the season 1 with an interesting guest in the Magento community.I had a great conversation with Ben Marks, Magento Evangelist at Adobe and we discussed:How are...
Sep 11, 202001:02:58
23. Why Your Company Needs to Focus on Building a CX Team (with Dave Fish, Ph.D.)

23. Why Your Company Needs to Focus on Building a CX Team (with Dave Fish, Ph.D.)

Not very often you see companies investing in a customer experience team. But, more than anything else, if you’re looking for exponential growth this is where you should begin first.But like all of you, I do have this question, where to begin and what...
Sep 04, 202039:58
22. How Inventory Sharing Can Solve The Fear of Selling on The Amazon Marketplace (with Mark Tomalonis)

22. How Inventory Sharing Can Solve The Fear of Selling on The Amazon Marketplace (with Mark Tomalonis)

Inventory sharing is a solution that helps you to collaborate with manufacturers and wholesale distributors to solve one of the biggest pain points in B2B Distribution - Inventory management.By partnering with the inventory sharing communities you can...
Aug 28, 202031:41
21. Google Spot, Machine Learning, Search Engines, Google Merchant Center - A Fireside Chat w/ Alan Kent [Part 2]

21. Google Spot, Machine Learning, Search Engines, Google Merchant Center - A Fireside Chat w/ Alan Kent [Part 2]

Alan Kent is an eCommerce Developer Advocate at Google. He is been with Google for the past 2 years and his previous roles include VP of Architecture at Magento and VP of Search Engine Engineering at eBay.This is Part 2 of the episode where I sat down...
Aug 21, 202030:41
20. Why Ecommerce Businesses Need To Leverage The Google Merchant Center [Part 1]

20. Why Ecommerce Businesses Need To Leverage The Google Merchant Center [Part 1]

The Google Merchant Center is one place where your eCommerce businesses can manage their Google eCommerce products’ appearance and update the listings. The main purpose is to manage the product information you want your visitors to see on the Google...
Aug 21, 202030:55
19. Why 2020 Is The Right Time To Start Your Text Message Marketing

19. Why 2020 Is The Right Time To Start Your Text Message Marketing

Texting is the simplest form of communication. Even though there are so many marketing channels including email, text messaging still delivers the best open rate and conversion rate.So, how does the texting for businesses works, is it complicated?In...
Aug 14, 202010:12
18. What Is Enterprise Application Integration

18. What Is Enterprise Application Integration

It’s an eCommerce era and as the brands evolve we start implementing new applications into the business processes. But, will that solve our problem?The practical answer is yes and no.How do you handle the data when you want them to move between...
Aug 07, 202024:11
17. Text SMS Marketing Will Help You Convert 90% Of The Abandoned Carts (with Todd Abrams)

17. Text SMS Marketing Will Help You Convert 90% Of The Abandoned Carts (with Todd Abrams)

With state of the art 30,000 sq.ft facility space in Frisco, Texas, ICON Meals is offering one of the finest ready-made meals (breakfast and lunch) in the USA. Unlike other meal-kit companies, one of the key advantages and specialty of ICON Meals is, it...
Jul 31, 202037:12
16. Running An Ecommerce Business - Is It Complicated

16. Running An Ecommerce Business - Is It Complicated

With the technologies keep growing everywhere and companies like Shopify and BigCommerce are making it easier for the startups to go online in a couple of hours, it’s becoming easier than ever before to launch an online business in 2020.Due to the...
Jul 24, 202024:33
15. Why Email Marketing And Building A Community Is Important For Your Business Growth

15. Why Email Marketing And Building A Community Is Important For Your Business Growth

Email marketing is one of the oldest marketing channels that always gets the highest return on investment and better conversion than any other channel. But are we all using it correctly? Added, once we have a clear understanding of what email marketing...
Jul 17, 202021:31
14. How To Grow And Manage Your Email List

14. How To Grow And Manage Your Email List

Building an email list is one of the hardest things, more than of course converting a website visitors into a lead. I’m talking about building a true 100 or 1000 fans that can buy whatever you sell. Up until now, email marketing is one of the finest...
Jul 10, 202028:30
13. Why Distributors Need Product Information Management (PIM) Solution

13. Why Distributors Need Product Information Management (PIM) Solution

Product Information Management (PIM) solution helps to create an enriching product experience by integrating it with your eCommerce platforms like Magento, BigCommerce, and Shopify. Pretty much you can manage everything on PIM - Product data, technical...
Jul 03, 202027:36
12. Best Practices And Beginner’s Guide To SEO In B2B Distribution

12. Best Practices And Beginner’s Guide To SEO In B2B Distribution

Search Engine Optimization (SEO) is one of the most overlooked department/team in the organization. Sometimes the question even goes like this - I already have a marketer, why would I have to hire an SEO person. So, we wanted to pitch in some insights from our learnings and why SEO plays a key role in the marketing department.
Jun 26, 202048:34
11. PunchOut: What It Is, How It Works, And How Distributors Can Deploy It For Success (with Brady Behrman)

11. PunchOut: What It Is, How It Works, And How Distributors Can Deploy It For Success (with Brady Behrman)

PunchOut Catalog: If you’re in B2B DISTRIBUTION this is not a new term. As a supplier, ever wondered why buyers keep asking you about PunchOut Catalog? Buyers use their own eProcurement application and punchout helps them to enter the supplier’s website within their browser through a web-based catalog without leaving the actual procurement application. In this episode, we covered some interesting topics including punchout catalog, eProcurement, order to invoice - purchase order automation, eInvoicing, and more. Go check ‘em out.
Jun 19, 202026:17
10. The Story Behind Creating a Luxury Backpack Business (with Phuong Mai)

10. The Story Behind Creating a Luxury Backpack Business (with Phuong Mai)

Phuong Mai, Founder of P.MAI wanted to create something versatile that combines luxury and utility for today’s modern women. Featured in TechCrunch, Inc., BuzzFeed, and more, P.MAI ranked one of the most “Wished for” laptop backpack on Amazon. So, I brought here for our episode today, to learn more about what worked for her business and what isn't.
Jun 12, 202030:13
9. Launching a Direct-To-Consumer (DTC) Brand in 2020 (with David Hoos)

9. Launching a Direct-To-Consumer (DTC) Brand in 2020 (with David Hoos)

As a manufacturer, one of the best decisions you can take for the benefit of your business is launching a direct-to-consumer product. With the typical workflow, you have a wholesale distributor and retailer in between your consumers. So, essentially you don’t have direct access to them. Being a DTC brand will now help you to earn a high margin profit and direct access to your consumers. In this episode, he covered some interesting topics from product photos, content marketing, email list, personalization, and more.
Jun 05, 202028:00
8. Product Taxonomy, Content & Merchandising Strategies, and Marketplaces in B2B Distribution (with Jason Hein)

8. Product Taxonomy, Content & Merchandising Strategies, and Marketplaces in B2B Distribution (with Jason Hein)

B2B Distributors has quite a lot of challenging things to handle compared to that of a B2C business owner. Starting from expanding the product portfolio, it goes way beyond than we could even imagine. So, to make your job easier, we wanted to cover some of the topics that are essential to your B2B business. This week's episode is a conversation with Jason Hein. He is an experienced digital strategist with a background in industrial distribution and digital commerce industries. He is specialized in product knowledge to build digital merchandising strategies for technical products. There is no better person than him to build a conversation on B2B Distribution. He covered so many topics from product categorization to merchandising strategies and B2B marketplaces. Go check ‘em out.
May 29, 202055:35
7. How Cardigan's Denim Manufacturing Brand Grew 25% YoY Through Their Weekly Newsletter (with David Hieatt)

7. How Cardigan's Denim Manufacturing Brand Grew 25% YoY Through Their Weekly Newsletter (with David Hieatt)

When David Hieatt spend 80% of his time on social media, he got 20% of the results. While that was completely opposite in the case of email newsletters, he just had to spend 20% of his time and almost got 80% of results which is way better than his typical social media marketing activities. So he ends up spending more time on the newsletters and now the "Scrapbook Chronicles" is a cult from the company with the best in class open rates. I sat down with him to talk about how he grew his brand 25% YoY through the newsletters and what were some of the entrepreneurial lessons he learned so far.
May 22, 202036:30
6. Building a Digital Commerce Community and Product Suites for the B2B Distributors (with Karthik Chidambaram)

6. Building a Digital Commerce Community and Product Suites for the B2B Distributors (with Karthik Chidambaram)

Like every other technology company, DCKAP (pronounced D-C-KAP) started in 2005 was an Information Technology service provider. Until 2008, we never realized that eCommerce is what we’re going to do for the rest of our life. Karthik is the Founder and CEO of DCKAP. For today’s episode, I sat down with him to talk about how we evolved into the digital commerce community over the past few years.
May 15, 202032:50